VISION 

Το be the most valuable partner for our customers and suppliers and to consistently increase shareholders’ value while ensuring a prosperous future for all individuals working in THRACE GROUP.

MISSION

• Adhering closely to our Group core values: integrity, focus on results, innovation, flexibility, responsiveness, cooperation, leadership.
• Investing in our people, by encouraging lifelong learning, individuality, personal initiatives and self-achievement.
• Creating new business standards through innovation and smart thinking, aiding our customers’ leadership in their markets.
• Providing not just products but complete & innovative solutions, tailor-made upon our customers’ specific requirements and needs.
• Acting local – being global, serving thousands of companies worldwide through strategic geographic dispersion.
• Pursuing profitability through organic growth and strategic acquisitions.
• Achieving competitive prices through economies of scale, vertical integration and internal synergies.
• Combining diverse high-end technologies with a long know-how and an extensive experience in the markets we operate.
• Respecting our global environment and the societies where we work and live.
• Adapting to the ever-changing market environment and promptly adjusting our practices to successfully meet the global trends that will shape the future of business, economy and society.